13
Apr
09

national cleavage day celebrates boobs! (Wonder Bra of South Africa leading the way to degradation of women)

“According to Samantha Paterson, the brand manager for Wonderbra, the National Cleavage Day is started according to a design to solemnize women’s independence and power in all facets of life, from their careers to their relationships to their own destiny.[1] Anita Meiring, public relations consultant for Wonderbra, explained the event, “It is a day for women to realise that their cleavage is something unique and that they should be proud of it”.[4] Paterson explained “It gives women a chance to be beautiful and glow in the furtive, yet appreciative, glances their cleavage evokes from men”.[1] She also explained “It gives men a legitimate reason to stare at boobs”.

wonderbra_01

“Dr Nombulelo Siqwana-Ndulo, provincial gender commissioner in Eastern Cape, condemned the celebrations, warning women not to be involved in the National Cleavage Day. Siqwana-Ndulo said “This is a pure marketing tool using people’s bodies”. She added, “The commission is against any person or advertising company which uses people’s bodies for marketing purposes be it advertising a car or anything of that sort”.”

Damn, I think it was last week and we missed it…!


3 Responses to “national cleavage day celebrates boobs! (Wonder Bra of South Africa leading the way to degradation of women)”


  1. 1 slush
    October 14, 2009 at 19:30

    stupid and degrading

    Like

  2. April 17, 2009 at 10:46

    If I’d have know it was national cleavage day I would have asked the boiler to get her baps out for me…….. thanks for letting me know so late on in the day.

    Like

  3. April 15, 2009 at 15:14

    I missed it too – It does seem like a marketing campaign, so purhaps you should petition for a cleavage month – I’ll sign up

    Like


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